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How to Create FOMO When You Fundraise

When it comes to investing, here’s something all investors have in common: They don’t want to miss out on the next big thing.

Luckily for founders, FOMO (the fear of missing out) can be a great tactic to get investors interested in your company.

So here are some tips on creating FOMO among investors:

🔹 Have a list of 100+ potential investors.

🔹 Show the VCs that others are very interested by conveying a sense of momentum (e.g., note that you are speaking with others without mentioning names; when you get a term sheet, let others know so that they move faster).

🔹 Leverage a credible “lead investor.”

🔹 Have a deadline.

For more details, take a look at the file below. 👇

What’s the best advice you’ve received for creating investor interest in your startup? Please share in the comments. 🗯️

Credit: Pitchblak, NFX, Concrete Ventures, Alex Gold via Entrepreneur

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