Executive Coaching
with Wen Zhang
For high-achieving women ready to rise with power, purpose, and a story that’s fully their own.
You’ve checked all the boxes.
The title, the success, the impact.
And yet… it still feels like there’s something more — something truer waiting to be expressed.
You don’t need another 10-step plan.
You need to come back to yourself.
To your voice. Your vision. Your alignment.
What Got You Here Isn’t What Gets You There
When people come to me, they’re usually asking for strategy:
“Wen, how do I start this company?”
“How do I pitch myself to investors?”
“What’s the next move in my career?”
But after working with 1000+ leaders across industries, I’ve learned this:
Strategy isn’t the first step. It’s the last.
True transformation starts with something deeper:
Alignment.
Courage.
Coming home to the version of you that’s been buried under expectations, performance, and pressure.
Are You In Alignment?
Take the 3-Question Self-Check
There are three types of talents we are in the world:
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The Visionary – You see the future before anyone else. You thrive on big ideas, innovation, and possibility.
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The Operations Genius – You love structure, efficiency, and problem-solving. You turn ideas into reality with precision.
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The People Leader – You are a connector, an inspirer, and a guide. You naturally bring people together and create movement.
Most of us come into this world with one dominant strength—something that feels easy and natural. As we grow and evolve, we develop additional skill sets and learn to navigate all three. But the real question is:
What is your natural gift?
Where do you spend your time?
Are you spending most of your time (50%+) doing what you love, aligned with your heart and natural strengths?
Or are you merely using a learned skill set, feeling unfulfilled, bored, or disconnected from your deeper purpose?
When we align with our true talents, the light within us shines through effortlessly. That’s when success, joy, and impact come with ease.
What truly drives you?
The 3 Motivators Behind Every Leader
Beyond our talents, we each have a core motivator—the ultimate "why" that fuels us. Unlike talents, which we can develop over time, our motivator is deeply embedded in who we are.
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Financial Abundance – You believe that the more money you make, the greater the impact you create. Success is about growth, wealth, and expanding influence.
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Fame & Visibility – You thrive on being seen, recognized, and influencing the world (think of leaders like Taylor Swift or Oprah). Your power lies in amplifying your presence.
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Making Something Right – You are driven by a mission bigger than yourself—whether it’s tackling global warming, education reform, or social justice, you feel called to change the world.
Most of us are wired for one dominant motivator—our inner North Star that guides our ambition.
Now - truly are you in alignment?
HINT: Alignment = happiness
True alignment happens when we operate from our natural talents AND allow our motivator to lead the way.
The 3-Step Journey Back to Your Power
Reclaim Your
Authentic Power
Step 1
Before we move forward, we go inward.
This is not surface-level self-help. This is the real, raw work of removing the noise and reconnecting with your inner voice — the one that’s been whispering all along.
We’ll uncover:
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The beliefs and patterns keeping you small
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The truth underneath the story you've been performing
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The wisdom that’s already within you
I call this the yin before the yang.
We slow down so you can speed up — rooted in something real.
This isn’t about “fixing” you. This is about finally seeing who you really are.
Once you’re standing in your truth, your vision becomes clearer — and more honest.
Not the version of your dream shaped by what others expect. But the one your heart has been calling you toward.
You may already think you know what you want.
But there’s a difference between what your mind says…
and what your soul knows.
In this stage, we uncover:
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What you truly want — without fear, compromise, or apology
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What you’ve outgrown — even if it’s successful on the outside
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What’s possible when your dream is allowed to be big
Sometimes, you don’t need a new plan — you need permission to want what you really want.
Activate Your Vision
Step 2
Build Strategy That Serves Your Truth
Step 3
Now that you’re aligned, strategy becomes simple — because it’s no longer driven by fear or proving yourself.
This is where we map the “how” from a place of wholeness:
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Starting your dream company
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Stepping into your next leadership role
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Writing the book, pitching the investor, or owning the stage
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Having that tough, honest conversation — and finally feeling free
This is when your actions match your identity.
And that’s when your power becomes unstoppable.
What Others Are Saying
"Wen has a rare ability to truly see people—to meet them where they are and help them break through self-doubt to reach their full potential."
Anitra S.H.
“Wen’s guidance helped me transform fear into confidence, articulate my vision with clarity, and connect with my deeper sense of purpose.”
Maria R.
“Wen has helped me connect to my true 'why,' unlocking energy and clarity I didn't know I had.”
Sorochi O.
My Story: From Silence to Stages
I wasn’t supposed to be here.
I grew up in a small mountain town in China. No internet. No car. No path forward.
But I had a dream — and a cassette player. That’s how I taught myself English.
After nine rejections, I finally made it to the U.S.
In 2015, applying for my MBA at Duke, I was asked:
“What do you want to be when you grow up?”
I wrote: “I want to start my own company.”
At the time, it felt ridiculous. I barely knew how to introduce myself in a meeting. But that dream stuck with me — quietly, consistently — until I could no longer ignore it.
Today, I’m the founder of INNW Institute — a global accelerator and coaching platform that helps women step into their full voice, visibility, and leadership. I’ve helped 1000+ businesses grow, scale, and raise over $53M in funding and sales combined. I’ve spoken on stages like TEDx and SXSW. I’m a certified Dale Carnegie Leadership & Communication Coach with deep experience across Fortune 100 and startup ecosystems.
But most importantly — I’ve lived every inch of the journey from invisible to impactful.
And I’m here to walk that path with you.
AS SEEN IN
The Kind of Leader You're Becoming
You’re not just here to succeed — you’re here to lead differently.
To lead with depth, clarity, and soul.
This isn’t about “fixing” you. This is about helping you step into your power.
It’s about building a life, a business, and a legacy that’s rooted in who you really are.
My gift is helping you:
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Own your voice and tell your story with power
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Clarify what’s next — even when it scares you
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Create the space to dream again — and then actually build it
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Lead in a way that’s grounded, expansive, and deeply aligned
This isn’t just about what you do.
It’s about who you become.
When one woman steps into her full voice, she gives permission for others to do the same.
Your story doesn’t just change your life — it opens doors for those coming after you.
This is for you if…
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You’ve achieved what others admire — but feel disconnected from your next chapter
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You’re craving a new kind of leadership — one with less noise and more alignment
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You’re tired of shrinking, proving, or carrying it all alone
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You’re ready to lead with clarity, integrity, and unapologetic vision
What Others Are Saying
“Wen helped me pull apart the different pieces, craft a compelling narrative, and package it in a way that engages and resonates.”
Tasha B.
“Wen didn't just refine my message; they empowered me to fully own it. Their assertive yet supportive approach was precisely what I needed to thrive.”
Stephanie C.
“Wen’s guidance encouraged me to embrace my own potential, challenge my limiting beliefs, and find clarity in both my personal and professional life.”
Rose A.
Our Mission:
Let Your Light Be Seen. Let Your Voice Be Heard.
让世界上更多人勇敢做梦，心中有梦，眼里有光，朝梦想去努力。心有多大，舞台就有多大
This is Chinese…in case you were wondering. Loosely translate into
‘I believe the size of your dream determines the size of your stage.
Your voice is not too much. Your vision is not too big.’
(PS - Chinese original is sooooo beautiful)
And your time is not later — it’s now.
Because if not now, WEN?
What Others Are Saying
Anitra S.H.
“What sets Wen and her team apart is how they show up—not with pressure or fear, but with genuine care. They don’t just offer advice; they empower, challenge, and guide with real authenticity.”
Zugay L.
“Wen’s expertise in helping me, identifying limiting beliefs and developing effective strategies for my personal advancement has been transformative.”
Sorochi O.
“Wen is one of the most compassionate and dedicated coaches one can have. She helped me with shifting my mindset to becoming a business leader while also encouraging me to be consistent and dedicated as she is.”