The Startup Durability Formula

📲 NFX's Startup Durability Formula: +A Checklist to Assess Each Factor at Your Company

90% of startups fail, and 10% of them fail within the first year. (Embroker)


This means that as you set about creating your company, the ability to survive—and stick around for the long-term—should be top of mind from day 1.


That’s why I wanted to share this durability formula from James Currier, an angel investor, five-time founder, and Founding Partner at NFX, a VC firm that invests in pre-seed and seed-stage startups.

The key advantage of this formula is that it gives you a mental model to evaluate your company’s durability as early as possible.


The formula consists of 5 key factors:

1️⃣ Network effects

2️⃣ Economies of scale

3️⃣ Brand

4️⃣ Embedding

5️⃣ IP

To check it out and learn how to apply the model to your company, see the resource below. 👇

How have you optimized for durability? Please share in the comments. 🗯️

The Startup Durability Formula_ +A Checklist to Assess Each Factor at Your Company
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